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Author Topic: Track Sponsorship Ideas for Entry Level Divisions.  (Read 11331 times)

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Offline Racing Trader

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Track Sponsorship Ideas for Entry Level Divisions.
« on: September 27, 2014, 07:19:06 PM »
I am looking for some input on what would work best for Associate Sponsorship in Entry Level Divisions. Hard Charger, Pole Challenge etc . We are not in a position to be a title sponsor for a division but I would still like to see our name on as many cars as possible next year at local tracks and have been brain storming ideas.

I plan on putting the idea on paper of what we can offer and presenting to a few tracks over the winter to see what they would charge to make the idea happen. 

So far we have come up with giving the heat race winners the option to start at the rear and if they can win the feature give them an extra $50. Keep in mind our local cars get $40 to win and $15 for 10th.

I have also thought about doing the hard charger. Simple the car who gains the most spots from there starting position wins the money.

I would like to see the money spread through the class some and not just given to feature winners every week. Ideas?

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Track Sponsorship Ideas for Entry Level Divisions.
« on: September 27, 2014, 07:19:06 PM »

Offline cardriver

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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #1 on: October 01, 2014, 11:17:54 AM »
I'd contact the tracks and see what they will offer you.

Not every division has a title sponsor, so I'm sure a track in that position would take you on for anything on the condition that if another sponsor comes along willing the pay the full price you get bumped. Not filling your sponsors is bad for the track for getting new sponsors, so having someone's name on works in your best interest.

Some tracks have their cleanup crews sponsored by someone, that may be a cheaper option for you. You could also sponsor a team, many top running teams have very little sponsorship and or are running their own personal business names.

I wouldn't be asking here there are no active track owners/promoters on here just call them. I'd guarantee you each and every track is going to find a way to accommodate you if you are willing to put up money.

Racers like to whine and bitch about purse. But the truth is they are all to stupid (I'll include myself here) to realize they are spending 10 times what they could ever hope to win. Realistically when you are blowing $1,000 or more per night (and that is mini stock these days) $15 or $40 bucks is like a penny off your Big Mac meal. Someone who is spending 20K on a racing program for a year isn't a charity case that needs 15 bucks from you. Supporting the track on the other hand means the doors stay open so we all have a place to race.

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Offline CanadianRacingOnline

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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #2 on: October 01, 2014, 01:39:28 PM »
There are quite a few on here they just don't post but they do read the forums.


I wouldn't be asking here there are no active track owners/promoters on here just call them.


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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #2 on: October 01, 2014, 01:39:28 PM »

Offline cardriver

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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #3 on: October 01, 2014, 10:45:20 PM »
Make some stickers up for your business. Go to the track and go into the pits.

Find a low budget team(s) - someone with just one guy, a cheaper car, maybe a car dolly, and give them a few bucks to put your sticker on their car.

That will help out the little guy as you hope to do, and after you do that, that guy is going to tell everyone who will listen about how your business sponsored them. You can't get better word of mouth than that.

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Offline McQueenRacing

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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #4 on: October 02, 2014, 12:15:32 AM »
Make some stickers up for your business. Go to the track and go into the pits.

Find a low budget team(s) - someone with just one guy, a cheaper car, maybe a car dolly, and give them a few bucks to put your sticker on their car.

That will help out the little guy as you hope to do, and after you do that, that guy is going to tell everyone who will listen about how your business sponsored them. You can't get better word of mouth than that.



I would be one of those single guy teams that would go the extra mile for that money!

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Offline CanadianRacingOnline

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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #5 on: October 02, 2014, 09:43:37 AM »
McQueenRacing where do you race and what would you charge to put some 8x3 decals on your car?


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Offline McQueenRacing

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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #6 on: October 02, 2014, 07:52:58 PM »
I race at Delaware Speedway located just outside London. Shoot me an email and We can discuss further!

Cmcqueen1988@gmail.com

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Offline Racing Trader

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Re: Track Sponsorship Ideas for Entry Level Divisions.
« Reply #7 on: January 31, 2015, 12:50:08 PM »
Thanks for the replys, We already sponsor a few cars and hand out 100s of stickers during the season. I am just trying to come up with some new ideas then the old give a few dollars and put stickers on the car routine. Id like to see more of them eligable and compete for it somehow.

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